PROJECT: Derwin James Jr. Annual Senior Social

Overview

Two consecutive years partnering with Derwin James Jr. of the Los Angeles Chargers to produce his annual Senior Social - a signature community event in Haines City, Florida, dedicated to celebrating local seniors and fostering connection, gratitude, and hometown pride.

Click to view the 2025 70’s themed event recap

 
 
 

Services Provided

  • Event Branding & Creative Design – Developed cohesive event branding, themes, and visual assets including logos, signage, and décor concepts that captured the 70s-inspired spirit.

  • Creative Concept & Program Development – Led ideation for event flow, guest experience, and interactive moments that aligned with Derwin’s community vision.

  • Full-Service Event Management – Oversaw production, logistics, and on-site coordination to ensure a seamless and engaging event experience.

  • Community Relations & Liaison Support – Served as the bridge between the Derwin James Jr., local partners, and city officials to strengthen collaboration and civic engagement.

IMPACT

 

  • Expanded Reach & Attendance Growth: Attendance grew from 150 senior citizens in 2024 to more than 250 in 2025, reflecting increased awareness and enthusiasm for the annual Senior Social.

  • Deepened Community Engagement: Strengthened relationships with city officials, local vendors, and volunteers, fostering broader community involvement and support for the Safety Corner Foundation’s mission.

  • Facilitated Civic Recognition: Coordinated logistics surrounding Derwin James’ Key to the City presentation and Derwin James Recognition Day proclamation, ensuring a seamless experience for both city representatives and attendees.

  • Elevated Guest Experience: Enhanced the overall event experience through cohesive branding, creative design, and interactive programming that left a lasting impression on attendees.

  • Sustained Legacy: Helped position the Senior Social as a meaningful annual tradition celebrating local seniors, reinforcing Derwin’s long-term commitment to his hometown community.

Derwin James Jr. receives the Key to the City at his 2025 70s themed Senior Social